VANTAGE - a position giving a strategic advantage, commanding perspective, or comprehensive view. ~ Merriam Webster

Get the marketing
leadership you need

Is your marketing team overwhelmed or lacking direction? Are you struggling to see ROI on your marketing efforts?

Let’s fix that with strategic clarity and expert guidance.

I help startup and growing companies achieve clarity and profitability in their marketing without wasting time or budget as their fractional CMO.

What Is a Fractional CMO—and Why Does Your Business Need One?

A fractional CMO is the part-time executive who runs your marketing team and is responsible for all of your marketing outcomes.

A great fractional CMO doesn’t just create a marketing plan—they build a roadmap for your success. By understanding your goals and what’s worked so far, they craft a tailored, comprehensive strategy to help you achieve measurable results.

Along the way, they ensure your team has the support, training, and alignment needed to perform at its best, all while implementing systems and processes that transform your marketing into a reliable growth engine for your business.

That’s exactly what I do for my clients. Let’s talk about your goals—and how strategic marketing can help you achieve them.

Scaleable Marketing Leadership to Grow with Your Business

I’d love to help you build a profitable marketing department.

What Does a Fractional CMO Do?

Kathleen Melen, Fractional CMO San Francisco Bay Area

Why I care about making your marketing world class

I understand how frustrating it can be to have ambitious goals for your company but feel weighed down by marketing that drains your time and fails to deliver results. I’ve been there—and that’s exactly why I’m passionate about solving marketing challenges and empowering teams to achieve success by leveraging their unique strengths.

With over 20 years of experience in industries such as travel and tourism, professional services, real estate, home services, and insurance, I’ve witnessed the transformative power of the right marketing strategy. From generating high-quality leads to aligning teams for maximum impact, my focus is on delivering measurable results that drive growth.

Let’s explore how I can help your business thrive. Schedule a quick 15-minute call to see if working with a Fractional CMO is the right fit for you!

Not Sure if a Fractional CMO Is Right for You?

Here’s How to Tell.:

Not Sure if a Fractional CMO Is Right for You?

Here’s How to Tell.:

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Take the First Step Toward Better Marketing Leadership—Schedule Your Call Today.

Delegate your marketing outcomes to an expert to take your time back and see a greater return on your marketing budget.